On August 22, 2018, Xiaomi’s sub-brand Poco leads the way in the smart device market by debuting with its very first device Pocophone F1. In the year 2019, Poco didn’t bring any mobile phone consisting of Poco F2, the follower of Poco F1. However, the Poco F2 is still the most awaited phone till now.
Poco F2 Oficial Announcement
After more than a year of lack of activity, Xiaomi might be preparing to introduce a new device under the Poco brand name next year. The statement was made by the GM of Xiaomi Indonesia and the president of Pocophone Global, Alvin Tse, who simply hinted that the business might be restored in 2020. Other than the Tweet of Alvin Tse, there are no further details on the topic.
You will hear more from POCO in 2020 ♥️
— Alvin Tse #MiFan (@atytse) December 21, 2019
Reason for the Delay
Previously this year strong reports were recommending that the Redmi K20 series will be rebranded and to be released as Poco F2. As we all understand, that didn’t occur. After the launch of Redmi K20 and K20 Pro, Poco brand name’s operational head Jai Mani resigned from the business.
Jai Mani’s resigned at a time when the global tech media was currently speculating about the brand name’s future and was viewed as more evidence that Xiaomi would deprecate it in favor of existing line-ups. In July, an IDC expert reported, including more fuel to the fire, that the business might prepare to ditch the worth brand name for good.
Xiaomi rejected the report of liquifying its sub-brand. After the resignation of Jai Mani, the business mentioned ET informing
For Poco, nothing changes because of an executive leaving and work will go on as planned (on future Poco products)
Still, didn’t expose anything about Poco F2 or any upcoming devices under the brand name Poco.
Throughout the year, Xiaomi stayed quiet concerning Poco. Individuals and numerous media homes asked a lot of times on their social manages or in the interview about Poco F2. Either they overlooked the concern or stayed quiet, informing the world that Poco Brand name is live and operating.
After the tweet from the Poco Global Head, Alvin Tse. We would anticipate that the business is dealing with a more new device that will be introduced in 2020. It will be interesting to see whether they bring the follower of Poco F1 or there will be a new device entirely. Redmi K30 likewise introduced this month, and the K30 Pro variation is yet to be revealed whether it will be a rebranded variation of K30 Pro? We need to wait up until the business exposes any more updates relating to Poco.