Chinese face-swapping app Zao that lets users swap their faces with celebrities, sports stars, or anyone else has gone viral. The app was released on August 30, 2019, and reached the top of the free apps chart on the Chinese iOS App Store, according to the Bloomberg notes.[wpinsertshortcodead id=”bzyqm5d3e04029f48f”]
A user of the face-swapping app Zao Allan Xia posted a 30seconds clip on twitter by replacing Leonardo Di Caprio in some moments of his movies. The clips were generated in under eight seconds from that one photo in the thumbnail, Xia mentioned. According to the Bloomberg report, the app users can provide an existing photo or follow the on-screen guide through the process of creating a series of pictures where they blink eyes, open and close their mouths to generate a more realistic deep fake.
However, Zao has been flooded by a wave of negative reviews which results in 1.9 stars rating in App Store, following 4000+ reviews. Most of the users complained about the privacy issue.
However, as and when a free service is provided by some company, it without any doubt profiting from the user’s data. Often it’s for better ad targeting; generally, it’s to train their AI for better face recognition which we typically don’t know.
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